In this way, 361 ?Kids terminal to meet the campaign brand image
Jordan Shoes stores not only the display of
simple needs, but also highlights the 361 ?to playful children's wear brand
stores mainly personality style. "Industry said that although R & D base
color has begun to appear in the shoes industry, Quanzhou Although companies are
increasingly concerned about children's shoes to the color of marketing, but
have not been able systems.Chen Shuqing that, at present, Quanzhou, children's
shoes on the use of color is also just stay in the product design, especially
popular this year only color shoe, try a bold display of product packaging
brilliant color combinations, but the color became more common, not only
embodied in the product on all aspects of the brand will be imported in color
planning.Case1. Color marketing for the product planning.Foot Friends Liaodike
conference, dazzling colorful is the biggest new features this season, a lot of
use of contrasting colors highlight the Liaodike's different, not only has the
distinct elements of the movement, but also intensive leisure, fashion, and so
will the trend children's shoes genetic. It can be said, from Italy to the
international fashion market is different from other children Liaodike product
label affixed clear differentiation.According to reports, Liaodike new season
with a different background story display of goods, extend the color content.
Strong yellow, bright orange and light blue pass for the children excited and
lively, enthusiastic positive and hope; the pure white, the black smooth
transition to the natural, minimalist and pure state of innocence and beauty,
each color bring kids with all different emotional experience.Liaodike brand
operators, general manager of Fujian Province, full of Friends of Sports Journal
of Interventional said Liaodike brilliant season boldly colorful new series of
visual impact through a rich color to show innocence, childlike, children fit
for the future energetic demands of spiritual hope, and further interpretation
of Liaodike "Support is the best love" brand connotation.2. Color tone of the
brand marketing for the expression.Jumping performance in childhood use of color
and fun, but also with "multi-color once," a further interpretation of the
parent brand's brand content, which is 361 ?Kids brand positioning of the two
birds with one stone is wonderful.The order at the meeting, 361 ?around the
children's clothing brand agents to show a colorful image of the store terminal,
playful abundant. Chih-Cheng Chen told reporters without taboo, the idea came
from "M & M" chocolate packaging design, orange, apple green, soft powder
with a variety of brilliant colors up "M & M" chocolate bag feels warm and
hippies, this feeling very much in line 361 ?Kids brand positioning."So, we will
in accordance with the 'M & M' chocolate wrapper color coordinated with, and
after numerous tests, the final design this 361 ?Kids terminal sample image of
the store, to the parent brand orange door first main colors, white as the
keynote blend of the other cute colors. Quanzhou concern for children's shoes
starting the use of color, it should be for the local children's shoes industry,
Dah Sing another upgrade. At least they are beginning to realize that, the
product and packaging can be fully used to enhance the value of color, the color
can become the core concept of corporate image recognition.Of course, the Fujian
Association of children's products that the Secretary-General Chen Shuqing,
adult shoes than the domestic marketing of skilled use of color, children's
shoes enterprises for the use of color is still in its early stages, or even
blank.
Kids in the 361 at the orders of goods, We have two consecutive terms to the
Cheap Jordan Shoes theme colors, with different colors
representing different story line background display shoes combined, extended
color connotations. because we found that each color brings kids with all
different emotional experience, not only out of Department of Traditional Sports
Kids and Designing relatively dark, rich colors through visual impact to show
innocence and childlike, a further interpretation of 361 ?'love more than once,
more than once playful' brand connotation. "Chih-Cheng Chen Tan Road.This is a
seven-hui, following a wave of youth sports equipment in China R & D base
color, the color in another first to the international youth movement with the
young and trendy fashion with the stage attempting to strengthen the brand
through the design competition and consumer interaction, fromof colors in the
minds of consumers leave the brand image.The "once more color," "Colorful
children's shoes" and other slogans have become this year's 361 ?Kids, the
Friends of the order will be subject foot. As the 36 once (China) Co., Ltd. Kids
Center for Chan Chi-sing said the cause of color is an important part of fashion
elements, children's brand should enable the performance of childhood childlike
colors, rich color visual impact by showing childlike, fit children "the future
vitality, hope, brilliant," the spiritual aspirations.Today, the concern for
color, gradually warming up in Quanzhou children's shoes.Throughout the past two
months, ordering children's shoes sizes, colors as the main theme of the market
order at the meeting.The color of the attention has now been more attention to
children's shoes industry, color is becoming a marketing tool. For example, the
foot will be friendly to its Liaodike colorful imaginative series of children's
shoes shock the audience.The 361 children's clothing is the following spring and
summer of 2010, orders will be "multi-color once more once childlike" after
another to the theme colors. "We found that the use of a large number of
contrasting colors not only show the first 361 ?movement unique children's
clothing, so that 361 ?Kids are different from other children's clothing market
differentiation labels affixed.Fashionable in the Market Recently, by the China
Fashion Color Association, China Textile Information Center, China Fashion
Alliance and wave-hui shoes Co., Ltd Fujian jointly organized the first
International Youth seven wave-hui Fashion Design Competition Call is in full
swing in progress.
When children grow up to six-year-old, you may need to use some red,
relatively light-colored yellow line, so that children feel in the growth of
enthusiasm, lively, positive life.Recommendation:Color present in our lives.
There is a saying, distance, color, close look at flowers. Survey data had
indicated: the color of a single product will lead consumers to buy 75%, not
including the shape, form or material, at no additional cost, based on the
design by changing color, you can bring to the product of 10% ~ 25% of the
value-added.China Fashion Color Association of Color Director Dr. Xia that color
is the only the lowest cost to maximize the value of the design elements. For
example, developing an innovative fabric needs early R & D, market research,
post-investment, but make good use of fashion colors, and are often able to give
new vitality,
Nike
Air Jordan 2012 Mens Shoes Model:NAJ2012001 promote sales, it also can
enhance the brand image.This is often based on visual impact of children's wear,
children's shoes had appeared fuller. In short, children's wear, children's
shoes also need to learn the use of color, color adjustment through the child
psychologist."Only with different colors to express the psychological growth of
children, color is often used to express the change in children at different

stages of the emotional needs of child development play a role in
guiding the direction."Dr. Xia example, child needs at different stages of
growth supported by different colors, a child should not be too bright with
color, need to use some soft colors to meet the visual needs of children. In
addition to ordering around the colors have appeared, had won the China Youth
Sports Equipment R & D base color of the seven wave-hui of China Fashion
Color Association, more hand seven wave-hui introduced the first International
Youth Fashion Design Contest.Fujian wave Hui Chen Jinbo, general manager of
shoes, said as the "color of the China Youth sports equipment research and
development base", the next seven-depth study of wave-hui to young consumer
market trends, the China Youth Fashion Design to provide more color performance
advice and technical innovation, and trends through regular surveys, research,
forecast and release to lead the consumer to enhance the innovative capability
of Chinese youth apparel and fashion competitiveness.
It's written by
sale-jordanshoes.com date 5.7.2012